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This is our first blog, and hopefully it’s enough to get you hooked on what we are jabbering on about. In our blog entries we are eager to reveal some great marketing ideas that you can apply to your own business. If you have already met us, you will understand that we get so excited about what we do, we can hardly contain our creativity, even in front of you.
So to get to the brass tax of things, as I know your time is valuable, I will start off with a few points that may shock you, or may not. Either way these things must be said.
According to Industry Canada the statistics of new business creation across Canada per year is “approximately 139 000 new small businesses are created in Canada.”
So who the heck do you think you are out of 139 000 businesses? Say you have been in business for over 2 years that’s a WHOPPING 278 000 NEW COMPANIES you have just been competing with and 56% are from Ontario and Quebec!
Well now that I have given you a massive coronary I will divulge the secret of success…
Definition: Cleverness
Synonyms: Creativity, Flair, Intelligence, Inventiveness, Ability, Brilliance, and the list goes on.
You might be thinking, Well that’s obvious, but can you give me two examples of how your company is different than your competition? Oh and you can’t use the lame excuse of my employees, or my product is better etc. Have you ever heard the saying “You’re unique, just like everybody else”?
The reason we are trying so hard to make you see where you sit in the overall scheme of things is not to discourage your attempts, but to invoke a better quality of marketing and branding. I hope this first blog has given you a reason to read the next, in which you will find out how you can fullfill your customer needs!
Melissa Height is a world renowned dramatic photo model, as you can see. Also in her spare time she leads a life of devotion to her craft of Marketing and Design. She demonstrates her passion through each client she transcends out of mediocrity and into uniqueness.